City branding project for Seoul, the capital of South Korea, combines the old and the new by integrating traditional and modern aspects of the city into one cohesive design. Red and blue represent each aspect of the city, and the gradient and woven pattern show the coexistence.
       
     
Kim_Jung Yeon_City Branding for Seoul_Seoul_Branding-31.jpg
       
     
pattern variation-01.jpg
       
     
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perspectives_business-visiting-cards_free-mockup-hashnode.jpg
       
     
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iPhone_7_case_def.jpg
       
     
tshirt 3333.jpg
       
     
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shopping bags.jpg
       
     
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seoulpass mockup.jpg
       
     
tickets.jpg
       
     
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대지 15.png
       
     
대지 16.png
       
     
cityhall ㅅㅇ.jpg
       
     
poster installation.jpg
       
     
 City branding project for Seoul, the capital of South Korea, combines the old and the new by integrating traditional and modern aspects of the city into one cohesive design. Red and blue represent each aspect of the city, and the gradient and woven pattern show the coexistence.
       
     

City branding project for Seoul, the capital of South Korea, combines the old and the new by integrating traditional and modern aspects of the city into one cohesive design. Red and blue represent each aspect of the city, and the gradient and woven pattern show the coexistence.

Kim_Jung Yeon_City Branding for Seoul_Seoul_Branding-31.jpg
       
     
pattern variation-01.jpg
       
     
businesscard-07.png
       
     
perspectives_business-visiting-cards_free-mockup-hashnode.jpg
       
     
2.jpg
       
     
01.jpg
       
     
01.jpg
       
     
iPhone_7_case_def.jpg
       
     
tshirt 3333.jpg
       
     
4.jpg
       
     
shopping bags.jpg
       
     
02.jpg
       
     
seoulpass mockup.jpg
       
     
tickets.jpg
       
     
03.jpg
       
     
대지 15.png
       
     
대지 16.png
       
     
cityhall ㅅㅇ.jpg
       
     
poster installation.jpg